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The founder

Momin Sheikh

Momin Sheikh is an entrepreneur based in the Rawalpindi area of Pakistan. His working life has been spent building businesses rather than a single company.

He began working in digital marketing and information technology in 2012. In 2016 he founded Aimbros (Pvt) Ltd and opened the Tech Planet mobile shop, which has since grown to five branches and is run as a family business. From 2018 he began entering joint ventures in which he traded his expertise for shares, working inside several businesses at once as a partner.

In 2022 he relaunched Aimbros Creation as an agency covering brand, marketing, technology, automation and artificial intelligence. In 2023 he founded Area 92 International in real estate. In 2024 he opened the WASEEM restaurant (Recipe by Bombay Chatkhara), became chief technology officer of White's Castle and founded White's Technologies.

He also runs ZORI Lifestyle, an artificial jewellery brand, and Tudo Tech Lab, a digital agency. Events 92 International, Box TV and a number of software products are planned. Alongside his business work, he is writing The Bed of Thorns, a book about entrepreneurship.

He is now building the MominSheikh.com Ecosystem, a platform designed to connect ideas, operations and intelligence for founders and organisations who, like him, run more than one thing at once.

The path

  1. 2012Began working in digital marketing and IT.
  2. 2016Founded Aimbros (Pvt) Ltd and the Tech Planet mobile shop, now five family-run branches.
  3. 2018Began joint ventures trading his expertise for shares.
  4. 2022Relaunched Aimbros Creation as a brand, marketing, technology, automation and AI agency.
  5. 2023Founded Area 92 International in real estate.
  6. 2024Opened the WASEEM restaurant (Recipe by Bombay Chatkhara), became CTO of White's Castle and founded White's Technologies.
  7. NextThe MominSheikh.com Ecosystem, in development.

The ventures

VentureDescriptionYear
Aimbros (Pvt) LtdFounded by Momin Sheikh2016
Tech PlanetMobile shop, now five family-run branches2016
Aimbros CreationBrand, marketing, technology, automation and AI agency, relaunched2022
Area 92 InternationalReal estate, founded2023
WASEEM (Recipe by Bombay Chatkhara)Restaurant, opened2024
White's CastleMomin Sheikh is chief technology officer2024
White's TechnologiesFounded2024
ZORI LifestyleArtificial jewellery brand that he runsNot stated
Tudo Tech LabDigital agency that he runsNot stated
Events 92 International, Box TV, software productsPlannedPlanned

A way of working

  • New sectors

    He enters new sectors rather than staying in one.

  • Several ventures at once

    He runs several businesses at the same time.

  • Expertise for equity

    He has traded expertise for a share in a business rather than investing cash.

  • Technology and marketing

    In every venture, technology and marketing are the common engine.

Why the ecosystem exists

Every new venture adds clients, staff, suppliers, partners, content and money. Without a shared platform, every venture also adds another set of disconnected tools: one for the website, one for leads, one for bookings, one for projects, one for messages, one for accounts. A founder running several businesses at once ends up managing the tools as much as the businesses.

The MominSheikh.com Ecosystem is being built so that one person, or one organisation, can run many ventures as one connected, intelligent whole. Each venture keeps its own data, team and brand; the platform is designed to connect them through shared services, a single view of relationships and work, and intelligence that helps decide what to do next. The founder's own ventures are the first organisations it is designed to serve.

What is being built

  • MominSheikh.com

    The public home of the founder and the ecosystem: ideas, insights, services and the way to start working together.

  • Momin OS

    The business operating system: leads, relationships, bookings, projects and, in later stages, finance and commerce.

  • Momin Intelligence

    The intelligence layer that helps people find, understand and decide.

  • Ask Momin

    The knowledge assistant, which answers questions with its sources shown and never pretends to be Momin himself.

Can I use it? Not yet. It is being built, and the founder's own ventures will use it first. You can follow progress on MominSheikh.com.

Powering Ideas. Building Markets. Scaling Ecosystems.

Enquiries reach the founder's office through this site.

Contact the founder's office